
Guillaume Aouad
Head of Growth – MarketingHey, my name is Guillaume, I am in my early 30 and I'm leading Shine's Growth team. 🚀
Our team focus is to make more and more people discover and adopt Shine!
On a daily basis, my role consists in driving and coordinating the growth team efforts in order to boost our acquisition to the moon (Google Ads, facebook Ads, SEO etc), generate users engagement, build retention and upsell while decreasing churn. 💪
On top of that, I build strong relationship and communication with Partnerships, Content and Tech team to leverage mutual efforts in the same way. 🤝
On the side I'm a big fan of sports and practice many of them ⚽️🏊🚴♂️🏃♂️🏄♂️🧗♂️⛷
Let's be honest, I am addicted to sport!
Beforehand, I worked in consulting 👔, ride hailing 🚘 and food delivery 🚲.
I am glad that I experienced abroad living : Norway 🇳🇴, Belgium 🇧🇪, Algeria 🇩🇿and France 🇫🇷and I'd love to move to Spain 🇪🇸at some point !